Samsung Electronics plans to send 30 million digital cameras worldwide in 2012 to grab 20% market share leader.
In 2008, Samsung exceeded Olympus and become third largest digital camera maker in the world. In 2009, the company is sending 17 million digital cameras, increasing its global market share from 10.4% in 2008 to 12.1%, according to figures from the Nikkei.
According to Digitimes, though global shipments of digital cameras fell from 138 million units in 2008, to 129 million units in 2009 due to world economic crisis, but Samsung believes that the average volume of sales of digital cameras they will be recovered to 131 million units in 2010 .
In-class digital SLR camera, the Samsung is expected to experience surges of 1480.000 units to 4.49 million units in 2011 later. Although Samsung have to compete with DSLR camera vendor of Sun State - Japan, estimated in 2015 to sell Samsung camera as much as 15.36 million units in grade CMOS APS-C size sensor MILC model that has good imaging quality.
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